
There will *always* be more work than we can handle.
Learn to say “no” (politely).
If you want more precision it will cost more.
When someone wants “AI”, clarify what they are trying to achieve.
We are here to deliver something that works (reliably), not to be “clever”.
Ask for real examples. Be clear on those goals!
Cloud might be convenient but keeping costs under control requires constant attention.
NFRs are relevant from day 1. Building them in later will be your undoing.
Observability and logging are needed from day 1. Good luck supporting without them
Test on day 1. Your customers (and you) will appreciate it later
Deploy on day 1. You will all appreciate it later.
Look for things to improve and optimise every day.
Kindness and support breeds loyalty.